Racing To Responsibility: Heineken’s Player 0.0 Crowns Malaysia’s Top Driver

Heineken has wrapped up its "When You Drive, Never Drink" (WYDND) campaign with a thrilling finale in Malaysia, blending the excitement of racing with a strong message about responsible drinking. The campaign, starring three-time Formula 1 World Champion Max Verstappen, introduced Malaysia to Player 0.0—a unique mobile and sim racing competition ...