Coinciding with International Women’s Day month, The LEGO Group has announced that it will be initiating its first creativity camps for girls and their parents. This campaign aims to motivate and uplift young girls by providing them with opportunities to unleash their creativity through engaging LEGO play experiences.

The Creativity Camp will be conducted on 3 and 4 March 2024 in Sunway Velocity Mall, Kuala Lumpur. To facilitate this enriching experience, a renowned Parenting Coach, Jacinth Liew, has developed a comprehensive curriculum that will be delivered through a two-hour workshop for both days. Through this workshop, participants will gain valuable insights into the significance of embracing a growth mindset. They will also be engaged in a variety of LEGO-building activities, specifically designed to foster girls’ creative confidence and liberate them from the burden of perfection.

Parents will have the opportunity to acquire practical skills and tools to support their daughters in their creative endeavours. This event is open to girls aged between 6 and 12 years old and is limited to one accompanying parent. Parents who are interested in participating in this camp are encouraged to RSVP at this link as soon as possible as participation is strictly based on reservations. Successful registrations will be notified via email.

This year, several exciting new LEGO sets have been introduced that inspire creativity in children, enabling them to create boundless worlds across various themes. One such set is the 42614 LEGO Friends Vintage Fashion Store, where young aspiring designers can engage in imaginative play with upcycled clothing items while learning about sustainability.

Another captivating set is the 43246 LEGO Disney Princess Market Adventure, which provides endless possibilities for imaginative play with iconic Disney princesses. 4 buildings with lots of details and a small fountain buildable toy to kick-start your children’s play.

For those seeking three distinct build-and-play experiences, the 31156 LEGO Creator Tropical Ukulele provides an ideal choice. Let your imagination soar by building either the – Tropical Ukulele, Leaping Dolphin, or a detachable surfboard on a beach scene stand with a radio. Whether you’re a music enthusiast, an animal lover, or just love a chill vibe by the beach, this set offers something for everyone.

The 77050 LEGO Animal Crossing Nook’s Cranny & Rosie’s House offers both children and adults the chance to construct their Animal Crossing realm, specifically focusing on Tom Nook’s store and Rosie’s residence. Available for purchase starting 1 March 2024 onwards. Whether you happen to be a fan of Nintendo or the game itself, this set is simply too adorable to overlook.

The sets are available at LEGO Certified Stores, LEGO Official Stores on Lazada, Shopee, Legoland, and major retailers and department stores in Malaysia.